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Business Success Story: Alfred’s Boutique

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Alfred started his small clothing shop business two years ago. He put up the shop in his hometown and he ventured into the business because he saw how people of all ages loved to shop.

He first noticed this with his mom and sister. When it comes to shopping, his mom and sister somehow transform into twins and get along so well that his sister would come home with bags and bags of clothes, jewelries, shoes and everything else you could possible think of. They always have shopping escapades together. When Alfred would tell them to slow down on the buying because the house might no longer be enough for all the clothes and shoes and blankets they buy, they would just end up saying that they still don’t have enough of everything.

Being the business-minded lad that he was, he worked on putting up a small shop. He was also a very cautious man that was why he took his time in planning everything first before setting it in motion. He hired only from the best and he made sure he covered all safety measures while still ensuring the aesthetic appeal of his shop. It may be a small shop but it was a very well-funded shop because he knows that the business will go a long way, given how people never get tired of shopping for things that they already have.

Two years into the business and he was really hitting the sales. Now, he plans to expand the business. On his process of planning for the expansion, he included the inspection of the current state of the shop.

He inspected the areas that needs to be renovated and the areas that need a new look. He also expanded the items he was selling, and so he created a story within his store. Different parts of the shop showcase a different item, following a different theme or story. However, all the pieces/areas put together, still create a whole story. It was the story of how he found peace and beauty through the clothes and other products he sells. It was also telling people that his shop caters to all types of people, and he can provide everyone with whatever they desire, because he can connect with them.

Like any other diligent shop owner, he always provides time for his shop. He does not let a day pass without staying at the shop for hours and seeing to it that customers are well taken care of by his personnel. He also engages in chats with his customers, so he can continuously gain ideas on what to improve and what to take away. This is a management skill that some business people fail to see. It is rarely acknowledged by other business owners as an important aspect of business. However, they are very wrong. Because constant communication with the clients will always bring surprises that could blossom into ideas in the future. And when those ideas become a hit, they turn into profit, which one of the many reasons why you put up a business in the first place.


Advantages of Starting and Expanding Your Business through the Internet

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This era’s technology has changed the game for a lot of things, including the game of product selling. Salesmen in the early days had to bring with them sample products and brochures, and head out to every town, village and city in order to disseminate information about the products they are trying to sell. They would knock from door to door and talk their way into the homes of each and every potential buyer there is. They not only use their talents and skills to sell, they also put in a lot of manual labor, a lot of sweat and tears, and a lot of slammed doors in their faces. It was not an easy feat.

Salesmen, nowadays, have the power of the World Wide Web to back them up. Now, they no longer have to carry around briefcases and bags of the products and brochures and freebies, because all they need is accessible in their fingertips.

Today, you can sell via social networking sites like Facebook and Twitter. You can also create your own webpage or blog and sell your products via blogging. If you are persistent, you can sell your products by sending electronic brochures to e-mail addresses.

Online businesses have obvious advantages. For one, they are cheaper and demands lesser physical efforts. No more sweating and burning under the heat. You can cozy up in your office and sell your products with ease. Also, you can monitor your sales very easily with the help of online programs that do the counting and the tracking for you. Another reason is that online business can be served worldwide. Before, you can only sell at your local vicinity, but now, you can sell all across the continents. The internet, paired with fast and reliable shipping services, has truly changed the game for businessmen all over the world.

Given that this technology is in its prime, it would be very timely for almost everyone to join in and invest in a career in entrepreneurship. It is a very easy thing to start since you have the internet to help you all throughout the entire process. For any questions your target clients may have, you can easily communicate with through whatever platform your client wishes to use (Skype, FB chat, phone call, etc).

Of course, in using this tool, you also have to exercise care and precaution. As easy as it is for almost everyone to use the internet, it is also just as easy for scammers and criminals to steal from you or fool you. When you engage in this kind of business, make sure you understand the loopholes of using the internet and be vigilant in your transactions. Always be a step ahead of possible scammers so that your efforts would not go to waste and you earn what is rightfully yours.

Indeed, having the power of the internet at our disposable is a very good way to start being aggressive in terms of earning money. Do not waste the chance to use the free internet to be able to provide yourself and your family a richer life.